Behavioural Insights for Scalable & Sustainable Change

We design, develop and deliver bold strategies based on robust behavioural models, local insights and rigorous data, creating enabling environments that allow people to thrive.

We work with our partners to design impact-driven communications campaigns, tailoring our behavioural change solutions to the specific challenge and context that they confront.

We Build Solutions Around Five Thematic Pillars

We Offer a 360 Degree Design Approach

We Preach What We Practice

Operating across the Middle East, Africa, Asia, Latin America and The Caribbean we use the latest in behavioural science principles and a rigorous approach to research, strategy, campaign design, and implementation.

MAGENTA is a proud supporter of the UN Global Compact and signatory of the Women’s Empowerment Principles.